The alternate of possession of consumer profiles on the Reddit platform, sometimes for monetary compensation, represents a transaction outdoors the meant use of the service. Such transactions contain the switch of login credentials and, ostensibly, the related repute and historical past of the account. For instance, a longtime profile with a historical past of optimistic contributions inside particular subreddits is perhaps provided in alternate for cost.
The perceived worth in buying an present profile lies within the potential to bypass the effort and time required to organically construct a presence and repute. This will provide a right away, albeit synthetic, affect inside focused communities. Traditionally, the follow emerged alongside the rising commercialization of on-line platforms and the need to control consumer perceptions for advertising and marketing or different strategic functions. Nonetheless, this follow typically violates the platform’s phrases of service.