The phrase alludes to a selected coloration variation, possible referring to a deep violet or purple hue designated as “SE900,” at the side of the Nationwide Basketball Affiliation’s Los Angeles-based crew. This might characterize a product, design, or advertising marketing campaign using the crew’s branding and the desired coloration scheme.
Such a mix may very well be important in product branding, leveraging the broad enchantment and recognition of a well-liked sports activities crew with a particular and visually hanging coloration selection. This partnership might increase visibility, create a way of exclusivity, and probably enhance gross sales by affinity advertising methods. Traditionally, sports activities groups have usually collaborated with varied entities to broaden their attain and create merchandising alternatives.