The phrase refers to a search question generally used to search out user-generated suggestions for efficient self-tanning merchandise on the social media platform Reddit. People ceaselessly search recommendation and opinions from the Reddit neighborhood to establish which lotions present essentially the most natural-looking and long-lasting tan, whereas minimizing points like streaking or orange tones. For instance, somebody researching “greatest tanning lotion reddit” is on the lookout for skilled customers’ opinions on merchandise which have labored properly for them.
The significance of one of these search lies in its reliance on crowdsourced info. In contrast to producer commercials, Reddit threads provide a spread of unbiased views on product efficiency from people with diverse pores and skin sorts and experiences. That is helpful because it helps shoppers make knowledgeable buying choices based mostly on collective person expertise and probably keep away from pricey errors with unsuitable merchandise. Traditionally, suggestions got here from magazines or retail workers; this shift in the direction of on-line peer opinions demonstrates the growing affect of social media in shopper alternative.
